
Paired Associative Learning
A scientifically well established teaching method, is the foundation of our program. Paired Associative Learning refers to experiencing two stimuli at once or in close proximity and beginning to associate them. In the case of our videos the image of the object and the spoken word are paired stimuli. This is the foundation of all language learning. Babies begin to learn the meaning of specific words by seeing the object and hearing the word.
Generalization is an Inborn Trait
Most two year olds can identify a car even if it's a type of a car they have never seen before. This is because the human brain, and particularly that of an infant, seems to be prewired to take information and organize it into sets of rules. So, as an infant is presented with a number of examples of objects that are cars, they process this information into a set of rules that defines car for them. This explains why we are able to identify caricatures and other more abstract illustrations as corresponding to a specific object easily and naturally, even though we may have never seen any similar representation of that object.
Building Categorization Skills
By providing many examples of an object, our videos help infants begin to categorize and build word meanings based on varied representations of a class of objects. This is a key cognitive skill that impacts language development for years to come. The Vocabulary Builder Videos are carefully constructed to help infants develop a broad and accurate understanding of word meaning. Each word is featured in two separate segments, providing repetition, which enhances vocabulary acquisition in infants. Each segment begins by labeling the object as simply as possible. An object is first featured with minimum background activity or distractions. The word is then featured in various contexts. For instance, the word bottle is first featured by itself, and then with a baby drinking from a bottle. This presentation also provides the infant with visual information about how the object is used.
At the end of each segment the object is again featured singly with verbal labeling. This repetition helps infants make the associations between words and objects faster. Narration is kept very simple, ensuring that the vocabulary word is the word associated to the object. This also allows parents to comment on the images to their child.
resource: http://www.babybumb lebee.com/ company/teaching .cfm
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